Mango Pressroom
NOTA PRENSA
02 OF AUGUST OF 2021
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Mango completes the integration of Violeta by Mango and enlarges the size range of the general collection

  • The company is maintaining the number of models available up to size 54 and enlarging the rest of the Woman collection to include sizes 32 and 46

    With this integration, the firm is reinforcing its commitment to inclusivity

     

    Mango is moving forward in its commitment to inclusivity, by completing the integration of Violeta by Mango within Woman. From next week, the more than 500 models available in the Violeta by Mango line, extending up to size 54 and 4XL, will become part of the general Woman collection.

    In addition, the company has decided to extend the size range of the rest of the collection, by adding the sizes 32 (XXS) and 46 (XXL) to almost all of the designs in the Woman collection. With this decision, Mango hopes to be able to dress a larger number of customers.

    Design, prices and accessibility

    The garments, which until now have been sold under the Violeta by Mango brand, will have more affordable prices thanks to their integration in the general collection, which has larger purchasing volumes.

    What is more, the collection will feature Mango designs. The Woman design team has integrated the Violeta by Mango patternmakers in order to maintain and apply the skills acquired in patternmaking.

    A selection of garments up to size 54 will still be available in Mango Woman stores in the majority of towns and cities where there used to be dedicated Violeta by Mango stores.

    In these stores, customers will be able to receive personalised attention from the store staff, who will be able to show them the collection and, if necessary, make their purchase online via a tablet.

    Furthermore, all the garments will be available via the Mango website and App.

About Mango

Mango, one of Europe's leading fashion groups, is a global company with design and creativity at the heart of its model and a strategy based on constant innovation, the pursuit of sustainability and a complete ecosystem of channels and partners. Founded in Barcelona in 1984, the company closed 2023 with a turnover of 3.1 billion euros, with 33% of its business coming from the online channel, and a presence in more than 115 markets. More information at mangofashiongroup.com

Para más información, contactar con
Miki Herraiz +34 610 44 98 39 miguel.angel@mango.com
+34 938 602 222